The Firm
Leadership
Rita Brogan CEO
Since purchasing PRR in 1989, Ms. Brogan has built PRR into one of the largest public affairs consulting firms in the Northwest, known for its ability to change minds and behavior with sound research, strategy and high-impact creative services. Her ability to synthesize complex information into clear decisions in volatile environments and more than 35 years of professional experience has earned her high credibility among community leaders. Before PRR, Ms. Brogan was Superintendent of Public Transportation Development at Seattle Metro and served as chief land use advisor to King County Executive Randy Revelle. Her long history of public service spans human services, environment, transportation, civil rights, research and education. Ms. Brogan frequently speaks to local and national audiences and has authored numerous articles related to transportation, communications and the environment. Her monthly blog for the University of Washington's (UW) Foster School of Business promotes minority business access to the emerging green economy. Ms. Brogan serves on the boards of the Seattle Chinatown International District PDA, Northwest Learning and Achievement Group and the Downtown Seattle Association. She also serves on advisory committees for the UW Graduate School and the Municipal League of King County, and hosts a public affairs television program on King County TV (KCTV). Ms. Brogan holds a Master of Arts degree in communication theory and methodology and a Bachelor of Arts degree in editorial journalism, both from the UW.
Mike Rosen Managing Principal
Mr. Rosen serves as Managing Principal for PRR. Nationally recognized as a visionary communications innovator and strategist, he is a leader in creating communication solutions driven by business acumen. With 40 years in the industry, Mr. Rosen has helped clients create and execute scores of national, regional and local initiatives across communication disciplines and sectors. He pioneered many of the approaches currently used in market transformation, social marketing and behavior modification programs that have helped change the way we view and interact with our world. Mr. Rosen has helped to initiate many innovative public-private partnerships. His portfolio includes work for clients such as Nike, Starbucks, Philips Sonicare, Coinstar, U.S. Environmental Protection Agency and Centers for Disease Control and Prevention. Known for his unwavering commitment to results and fierce loyalty to clients, Mr. Rosen is exceptional at leveraging client funds. As an accomplished television producer, he has been recognized with some of the industry's most prestigious national and international awards, including the Peabody, New York International Film Festival, Chicago International Film Festival, Emmy and IRIS awards.
Michael Richards Principal
Mr. Richards is an expert at developing strategies for complex communications projects. With 30 years in communications and related fields, his talents are in managing large-scale projects that involve challenging technical and policy initiatives. Mr. Richards is particularly adept in applying research methodologies to identify market strategies and communication messages. His work spans all communications fields, including marketing, business development, public relations, public-private partnerships, branding, research and public policy. He has worked extensively on transportation and transportation technology projects across the country, and has marketed and managed start-ups, sustainability and car-sharing initiatives, professional services, policy programs and international trade. Mr. Richards lectures on marketing and communications to local and national groups, and is a past board member of the Pike Place Market Foundation. He holds a Master's degree in public policy and administration from Harvard University and a Bachelor of Arts degree in philosophy from Earlham College.