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Riverfest

#TBT: DC Team supports the 1st annual Anacostia River Festival

June 25, 2015

#TBT: DC Team supports the 1st annual Anacostia River Festival

Many of PRR’s projects in our DC office have revolved around connecting DC’s neighborhoods – as DC has grown, it’s not only drawn new residents to the district, it’s built up a healthy commuter population as well. Our work on the new 11th Street bridge, for example, focused on communication for a new traffic option to separate commuter and local traffic to reduce congestion and create a more positive driving experience for both communities.

Park Wall HPP

And, with the new 11th Street bridge, came a broader opportunity for the old 11th Street bridge. Under the guidance of the 11th Street Bridge Park Project at The ARC and leader Scott Kratz, a vision for a park that connects DC’s Anacostia and Navy Yard neighborhoods was born. PRR connected with the project early on, helping to design the branding for the project.

This spring, the project hosted its 1st annual Anacostia River Festival with the National Park Service, and PRR reconnected with the 11th Street Bridge Park team again, serving as volunteers and greeting the numerous visitors drawn to the event.

The festival focused on celebrating the history and communities along the Anacostia River, and featured kayaking and canoeing, musical performances, demonstrations highlighting fishing, water filtration and live birds of prey. Tapping into the nature of a true Human Powered Place, it featured a wall where visitors could write down the experiences they’re excited for when the park opens.

The event was a great success and PRR was honored to volunteer. 11th Street Bridge Park is continuing its community outreach with public meetings this June, ensuring that the park will have meaning to the communities it is aiming to benefit.

Amy Kennedy
Written by:
Amy Kennedy

Senior Account Manager

Day-to-day, my roles can range from field producer for photo and video shoots, to media strategist for client announcements, and […]