PRR provides programmatic communications support to Metro’s RapidRide program as the agency implements five future RapidRide lines. PRR’s approach includes meaningfully engaging a wide array of community members and organizations, including riders, community and neighborhood associations, and social and human service providers.
For RapidRide I Line, we developed an online open house in five languages to collect input on proposed station locations in Renton, Kent, and Auburn, prioritizing the most prevalent languages used in south King County: simplified Chinese, English, Russian, Spanish, and Vietnamese. We also created fact sheets in 11 languages: Amharic, Arabic, simplified and traditional Chinese, Oromo, Somali, Spanish, Tagalog, Tigrinya, and Vietnamese. For RapidRide R Line, PRR collaborated with community-based organizations (CBOs) in the Rainier Valley area, including service providers and other community groups. We created and fielded an online survey in simplified Chinese, English, Somali, Spanish, and Vietnamese.
Facilitating Integrated Resource Planning with a diverse representation of work group members.
Refining creative to effectively reach the audience.
Helping the City of Seattle plan for new mobility.
Providing equity training for government planners.
An anti-racist PRR dismantles systems of advantage based on race when and wherever possible. We engage staff of all racial identities in dismantling white supremacy culture at work. This includes personal ideologies, beliefs, and behaviors. And, it includes removing white supremacy culture from the systems, cultural messages, institutional policies, procedures, and practices that PRR and our staff interact with and inform. We believe it is not enough to be “not racist.” We must be “anti-racist.”