Keri Shoemaker

Keri Shoemaker

Co-President | East Coast Environmental Sector Lead

Social Marketing
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I lead communications, public outreach, and marketing projects that improve the lives of communities from coast to coast. My work has sparked creative strategy and engaged audiences for EPA’s ENERGY STAR program, by helping consumers and building owners save energy and informing the redevelopment of a multi-use park facility park that serves the community’s needs while providing a solution to water infrastructure demands. I am passionate about tackling large-scale public initiatives that are ambitious in scope, particularly in the areas of air and water quality, energy, climate adaption, and coastal resiliency. Whether successfully advocating for public accessibility of information or elevating the issue of food waste and eliminating lead from drinking water, I find joy in bringing innovation to strategic communications and social marketing campaigns that connect the dots between what motivates opinion leaders to act and the positive change we seek to achieve. And when I'm not doing that, you'll find me chasing my kids around Old Town Alexandria, VA or planning my next interior design project.

Changemakers from coast to coast.

People are at the heart of our work, and we have some really great people.

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Vision statement of anti-racism.

An anti-racist PRR dismantles systems of advantage based on race when and wherever possible. We engage staff of all racial identities in dismantling white supremacy culture at work. This  includes personal ideologies, beliefs, and behaviors. And, it includes removing white supremacy culture from the systems, cultural messages, institutional policies, procedures, and practices that PRR and our staff interact with and inform. We believe it is not enough to be “not racist.” We must be “anti-racist.”